Why oClubhouse: It's a new website for your club every month

Got Members, Do Videos, No Problem

If your not putting videos on your membership website, why not?   Keep your videos short, peoples attention span is not long.  Think of the possibilities for video its endless and helpful to your members and potential members.   Ask your members what kind of videos would be useful to them.  If you put up very short videos of your presenters you may get more and better presenters.  More and better sponsors.  People like to put there names on things that look nice and presented in a professional way.  Videos will add another level to your presentation.  

The following is a quick guide to the technical aspects, the why and the what? 

Give them a quick taste and stop.   Putting your video on Youtube, Picasa or Flickr.  Once its uploaded blog about it and point to it from your site (embed it)

Making and putting videos on your site is technically not to difficult:

  • Video from your phone is high enough quality, or your camera, or your handheld video camera
  • Taking video off the above devices is generally one step to youtube, flickr or picasa, if not they all have easy to understand upload options available.
  • embedding from youtube or other sites is not complex, copy the code and paste it into your page
  • keep it short 30 seconds to 1 minute

What videos should I shoot?

  • snippets from your educational events
  • short videos of your networking events
  • videos of your community involvement
  • excerpt of a board meeting
  • if you have awards show some of them being presented.
  • if you any of the awards were for video show off those too.

Why?

  • show members and potential member what your programs are like
  • show off your speakers and teachers, easy to get more this way
  • use for future event sales
  • allow members to put up there own videos, big sales tool especially if they can link to there website 
  • all videos and video storage areas should like back to your site for search engine ranking benefit.
The more video you shoot the better you will get.  Don't get discouraged, my first video was awful, but people say they still find it useful.  If you keep your videos short just do a second or third take to get it right.  My first video took 10 takes.  
Note: If you want to edit your video Windows Movie Maker (included with windows) and iMovie (included on Apple computers) should give you the functionality you need.  You can also cut down your videos with the new YouTube editor.

Continue reading about video for websites: